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Mobile App Marketing: Where to Begin?

Broadband Solutions Academy

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This course highlights how marketing through a mobile app enables you to reach subscribers wherever they are to inform them of new solutions that you are offering, service issues, instructional materials, or support on the go.

Estimated Time of Completion:  10 Minutes

Who should attend

  • Marketers

Prerequisite Training and Skills

  • None

Objectives

After completing this course, you will be able to:

  • Explain why you need a mobile app for marketing purposes 
  • Justify the importance of building a branded and personalized app 
  • Apply marketing principles to sell services through an app 
  • Summarize how to communicate to customers through an app 
  • Identify how to leverage Calix Marketing Cloud and Calix Support Cloud to market to your subscribers’ unique needs