Mobile App Marketing: Making Deeper Customer Connections

Broadband Solutions Academy


This course explores the role of personas in developing mobile in-app marketing strategies.

Estimated Time of Completion:   9 Minutes

Who should attend

  • Marketers

Prerequisite Training and Skills

  • None


After completing this course, you will be able to:

  • Leverage personas more effectively 
  • Create and post enough content to address the needs of all segments 
  • Use mobile app boosts to reach your targeted feeds 
  • Harness subscriber behavioral insights and usage patterns through Calix Marketing Cloud