Many of our service provider customers are looking to implement data analytics solutions to drive business results. For example, if you are in marketing, you might be looking for subscriber insights to develop new offers, invest your finite advertising dollars, or run targeted marketing campaigns. Utilizing the right data is key to meeting these objectives.
Are you using the right data to meet your marketing goals and drive ARPU? Watch this video to learn about various use cases and the key data sources service providers can leverage to achieve business objectives. And, head over to Calix Marketing Cloud to learn more about a solution that delivers just that, the right data and actionable insights to achieve marketing goals.