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Calix Blog

Perspectives that Catalyze Innovation

September 1, 2017 by Andrew Peterson

How Eclipses and (Calix) Clouds come together

The way we share our experiences has changed drastically in the past few decades.... READ MORE 

August 21, 2017 by Stephen Eyre

"And" not "Or"

The company in question had an informal policy we've adopted for the Calix Cloud, namely, when faced with what appear to be irreconcilable technology choices, the way to bring optimal value to your customers is to allow them to "choose" both! ... READ MORE 

August 9, 2017 by Sarita Fernandes

How to Automate Customer Support without losing the Personal Touch

To automate, businesses implement intelligent call routing, workflow automation, self-service portals, and more recently, have been relying on bots... READ MORE 

August 1, 2017 by Sarita Fernandes

Increase your Facebook engagement by 1800% in a week!

With Facebook now reaching over 2 billion people, it’s proving to be a great advertising channel for businesses – especially those that market and sell to consumers.... READ MORE 

July 27, 2017 by Sarita Fernandes

Do you know how customer experience impacts revenue?

Are you ready to improve customer experience by reinventing how you deliver your customer support? ... READ MORE 

July 26, 2017 by Sarita Fernandes

Don’t mass market. Target for success!

Can you identify the best subscribers to target to increase your revenue? Don’t waste time and money with mass marketing. Watch this video to learn how to segment your subscriber base and dramatically improve your marketing ROI!... READ MORE 

July 7, 2017 by Ben Chan

How do you chip away at the $62 Billion Lost Annually due to Poor Customer Service?

In our industry, service providers encounter higher support calls and increased OPEX that can lead to customer churn in hyper-competitive markets. ... READ MORE 

July 6, 2017 by Sarita Fernandes

When tips are not the fix!

Wi-Fi is now seen as a necessity to most households, and with the number of networked devices in the home set to explode, the dependence on Wi-Fi is only going to increase. Wouldn’t it be great if Wi-Fi just worked?... READ MORE 

June 28, 2017 by Sarita Fernandes

What you should look for in a Connected Home Customer Support Solution

The number of networked devices in the home is set to explode.... READ MORE 

June 16, 2017 by Gabe Peterson

Pandora or Facebook Ads? Your Network holds the Answer.

This is just one small example of how the insight provided in the Calix Marketing Cloud can make positive impacts for service providers.... READ MORE