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March 15, 2017 by Ben Chan

What is the key to maximizing the subscriber experience? Happy Wi-Fi!

When it comes to the delivery of broadband services, Wi-Fi dominates the last hundred feet. To demonstrate just how important Wi-Fi has become in your home, try turning off your Wi-Fi router. Personally, when it’s my night to cook, I’ve been known to do this at dinnertime. I find it to be an effective way to get my family to the dinner table within 60 seconds!

Originally positioned as a way of connecting to the network without a physical cable back in 1997, Wi-Fi has become the primary home networking technology around the world; not just for high-speed surfing, but also for video streaming and social networking. For consumers, the benefits are obvious:

  • Instant gratification: Fast online experience, especially with the latest 802.11ac technology.
  • Coverage: Access is possible anywhere in the home, using any device.

Despite the advantages of Wi-Fi, many consumers struggle with slow connectivity, limited coverage and sporadic disconnections. In fact, more than half (53 percent) of help desk calls are caused by Wi-Fi-related issues.

These call volumes are not sustainable for service providers, especially when you consider that the number of Wi-Fi-ready devices are expected to exceed 10 billion by 2019, and will account for 49 percent of global IP traffic within the next three years.

To stand out from the competition, delight your subscribers and reduce calls to the help desk, service providers must provide the ultimate subscriber experience. This can be achieved with a robust Wi-Fi solution that features hassle-free management for subscribers and service automation for service providers. Happy Wi-Fi, happy life -  as long as it’s after dinner!

For some initial suggestions on maximizing the performance of in-home Wi-Fi networks, check out our new video.


Visit calix.com to learn more about the Cloud-managed GigaCenter solutions.