Are You Ready To Grow? Why BSPs Are Moving From Fixed Wireless to FTTH

If you’re a broadband service provider (BSP) using fixed wireless access (FWA) to reach rural or low-density communities, you’ve already done the hard part: You’ve brought connectivity to the people who need it most.
 

Fixed wireless helped you connect your community—fast and affordably. But what got you here won’t get you where you need to go. As subscriber expectations evolve and competitive pressure rises, fixed wireless is starting to show its limitations.

Why You Can’t Wait To Upgrade From Fixed Wireless

Fixed wireless is reaching its breaking point. It’s not just a performance issue—it’s a business risk. Now is the time to take control of your future with a smarter, scalable alternative: fiber to the home (FTTH).
 

That’s because today’s subscribers expect more than basic connectivity. They want seamless video calling, smooth entertainment streaming, reliable smart home integration, and more. The FWA network that once made you a hero in rural broadband is now struggling to keep up. At the same time, new competitors—including high-profile satellite providers—are entering your markets, promising internet connectivity, faster speeds, and better experiences.
 

Your network is under strain, subscriber demand continues to grow, and maintenance tasks are consuming your team’s time. And you’re left asking: “How do I stay afloat—let alone grow?”
 

We understand the unique challenges of operating in rural and low-density markets, as well as the tough decisions you face as demands rise and competition intensifies.

Why Fiber? Why Now?

Fiber to the home (FTTH) isn’t just a network upgrade—it’s a transformation that unlocks multi-gig services, lowers operational costs, and sets the stage for new revenue streams. With fiber, you can evolve from a broadband service provider (BSP) to a broadband experience provider (BXP)—offering managed services, higher reliability, and a superior subscriber experience.
 

First fiber unlocks capacity. With XGS-PON, you can deliver multi-gigabit broadband and build a foundation for advanced managed services. That gives you the edge when going head-to-head with satellite and cable competitors—you win on speed, reliability, and, more importantly, overall experience.
 

Moreover, when you run your network on the Calix Broadband Platform, you gain the power of cloud-based solutions such as Calix Operations Cloud. This gives you real-time visibility into network health, speed, and performance—so you can shift from reactive support to proactive. The result? Simplified operations, automated workflows, fewer trouble calls, and lower operating costs.

A Smarter Path to FTTH Overbuilding

The Calix Broadband Platform is designed to make FTTH transformation simple and scalable—even in low-density markets:

• Purpose-built fiber hardware: Like the new E7-2 XG402 line card for cost-effective deployment
  
  
• Automation and visibility: Calix Operations Cloud enables proactive support and fewer truck rolls
  
  
• Scalable design: Start small and expand without forklift upgrades or excessive startup costs
  
  
• Future-ready architecture: Grow your network in sync with your community’s needs

Transforming your network isn’t just about staying competitive—it’s about building a long-term foundation for growth. Calix simplifies the path to FTTH with a platform that’s easy to deploy, manage, and scale. Whether you’re overbuilding fixed wireless or preparing for future demand, now is the time to take action.
 

Discover how you can transform your network by migrating to FTTH on the Calix Broadband Platform. Schedule a call with one of our network architecture experts today.