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GTM Consult

Above the Fold Matters: Making Broadband Offers Impossible to Miss

This video explains why many broadband websites are unintentionally hiding their offers—and losing customers because of it. With most users never scrolling past the fold, it highlights the importance of placing clear service tiers and value messaging front and center, capturing attention within seconds, and making it effortless for visitors to understand what they can buy and why it matters.