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Use Marketing Cloud to Cross the Managed Wi-Fi and Smart Home Chasm


Be Transformation Ready

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Who should attend?

Marketing, Support Services


Solutions covered:

Subscriber Premises - EXOS, Access Network - AXOS



Subscribers today believe that Wi-Fi equals the Internet, and our customers have been offering Managed Wi-Fi services powered by the GigaFamily for quite some time. However, we’ve heard from many of you that take rates for this service have plateaued. In this session, we will discuss how to use the data from marketing Cloud to create a complete campaign structure, from pulling targets to measuring ROI. 



Kezia Gollapudi - Calix